Fresh off a Hollywood-meets-Bel Air fever dream—a James Bond–themed 70th birthday for Kris Jenner, complete with the Sussexes, Beyoncé, and Jeff Bezos—Hailey Bieber touched down in London with the cool precision of someone who changes continents as effortlessly as lip gloss shades. Her mission: usher in the UK launch of her Rhode beauty line at Carbone. But amid the fanfare and teacup-tilted Instagram moments, Bieber slipped into a far more authentic London ritual: a pilgrimage to one of the city’s most storied vintage havens.
Before dinner and photo flashbulbs, she was spotted cheering on a fleet of custom Rhode-grey black cabs in the drizzle of Westbourne Grove, leaning fully into the city’s signature moody glamour. Then came a stop that truly mattered: Found and Vision on Portobello Road, the insider’s paradise where the rails are lined with fashion folklore. This is the shop where ’70s Laura Ashley coexists with Galliano-era Dior, where Bella Hadid, Kate Moss, Alexa Chung, and FKA twigs have all rummaged for inspiration, and where fashion editors once sourced the fringed leather waistcoat Timothée Chalamet wore on the 2022 October cover.
Whether Bieber discovered her next archival trophy there remains a secret—for now. But hours later, she emerged for the Rhode celebration in what felt like a love letter to London’s long, seductive relationship with Chanel: a sleeveless, sequin-flecked Chanel skirt suit from spring/summer 1995. A piece shimmering with fashion history, worn with the effortlessness of someone casually sipping imaginary tea between bites of vodka pasta.
There was something almost poetic in the choice. Nearly a century ago, Gabrielle “Coco” Chanel opened her Queen Anne-style townhouse on Davies Street, embedding her initials into London’s lampposts courtesy of the Duke of Westminster. Britain’s infatuation with Chanel is longstanding; Bieber’s appearance, knowingly or not, folded her into that history, a modern muse stepping into a lineage of glamour that stretches from Mayfair salons to Portobello racks.
For London’s fashion faithful, her visit wasn’t just a celebrity sighting—it was an unmistakable co-sign. Found and Vision has always been iconic. Hailey Bieber just reminded the world.
