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Paris is the place to be, with Pharrell Williams launching spring/summer 2025 collections and the 2024 Olympics. Williams chose to stage his Louis Vuitton men’s presentation at the UNESCO headquarters, a United Nations organization promoting international peace.

Curating a stylish lineup of celebrities, such as Sabrina Carpenter, Stormzy, Jackson Wang, and Tems, the designer crafted a one-of-a-kind collection showcasing a world map emblazoned on enamel buttons, soccer jerseys in various international colors, and field jackets, suits, and bombers in a blue, green, and black checkered pattern inspired by the luggage design of Air Afrique, a transcontinental airline that operated from the 1960s until 2002.

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