The Super Bowl halftime show has become a major spectacle, often outshining the game itself for non-sports fans. Each year, performers raise the bar with extravagant sets, pyrotechnics, and dazzling costumes. In anticipation of Rihanna’s highly awaited performance, we’re revisiting some of the most iconic halftime fashion moments in history.
Destiny’s Child in 2013
Shakira and J.Lo in 2020
At Super Bowl LIV in Miami, Shakira and Jennifer Lopez lit up the stage in dazzling metallic looks. Shakira stunned in a shimmering gold bodysuit and matching jacket by Peter Dundas, exuding energy and elegance. Meanwhile, Lopez embraced high-octane glamour in a silver catsuit paired with striking heeled boots, custom-designed by Versace, making their halftime performance as visually unforgettable as it was electrifying.
Gwen Stefani in 2003
Gwen Stefani graced the Super Bowl XXXVII stage in San Diego, California, showcasing her iconic flair. The “Hollaback Girl” vocalist dazzled in a sparkling silver sequined crop top, paired with black low-slung trousers accented by racing stripes, Adidas snow boots, and a belt adorned with silver studs. Her red undergarments subtly flashed beneath her ensemble, and she added black fingerless gloves to her look while performing with No Doubt.
Usher and Alicia Keys in 2024
At the Super Bowl LVIII Halftime Show, held in the vibrant city of Las Vegas, Nevada, the stage was set for a stunning performance by Usher and Alicia Keys. Usher graced the performance in a striking all-white ensemble that exuded elegance and style. Meanwhile, Alicia Keys made a powerful statement in a dazzling red Dolce & Gabbana corset catsuit, adorned with an array of shimmering jewels that caught the eye of every spectator. Her outfit was further enhanced by a dramatic, flowing organza cape that added a layer of grandeur to her presence on stage.
Lady Gaga in 2017
Lady Gaga performed at Super Bowl LI in Houston, Texas, in a stunning display of artistry and fashion. She wore an iridescent bodysuit with Swarovski crystals by Versace, reflecting the stadium’s lights and creating a mesmerizing visual effect. She paired it with matching boots for an extra flair. Gaga’s performance was not just about her vocal abilities but also a feast for the eyes, showcasing her ability to blend music, fashion, and theatricality into an unforgettable experience for fans.
Rihanna in 2023
Rihanna took center stage at Super Bowl LVII in Glendale, Arizona, delivering a performance that was as visually striking as it was musically powerful. The global superstar made a bold fashion statement in an all-red ensemble designed by Loewe, which highlighted her signature blend of high fashion and edgy style. Elevating her look even further, she layered with two custom-made coats from Alaïa, designed by Pieter Mulier, adding dramatic flair to her performance. Rihanna’s MM6 Maison Margiela x Salomon collaboration chunky sneakers complemented her luxurious ensemble, setting a new standard for Super Bowl halftime show fashion and captivated audiences with her carefully curated outfit.
Beyoncé in 2016
Beyoncé wore a black bodysuit by Ashton Michael, a leather jacket and gold harness by DSquared2, and black-and-gold boots by Christian Louboutin at Super Bowl 50. The ensemble, resembling battle armor, pays tribute to Michael Jackson’s military-style jacket from his Super Bowl XXVII performance. Beyoncé considers Jackson her greatest musical influence, as his halftime show inspired her and sparked global interest in Super Bowl performances.
Madonna in 2012
At Super Bowl XLVI in Indianapolis, Madonna made a grand entrance in a dazzling, regal ensemble designed by Riccardo Tisci for Givenchy. She wore a gilded black minidress adorned with intricate embellishments, paired with thigh-high leather boots that added an edgy yet elegant touch. Completing her look, she donned dramatic opera gloves and a striking gold headpiece that exuded a divine, almost goddess-like aura.
Adding to the spectacle, Madonna was carried onto the stage by a procession of Spartan-inspired soldiers, elevating the theatricality of her performance. Her shimmering golden cape, flowing behind her as she moved, enhanced the regal aesthetic, making her look like a warrior queen commanding the battlefield.
Prince in 2007
Prince performed at Super Bowl XLI in Miami, Florida, in a spectacular fashion. He wore a turquoise suit and orange shirt, paired with his iconic purple guitar. This bold choice not only reflected his unique personality but also set the tone for an unforgettable show. Prince’s ability to blend his artistic flair with his musical prowess made this performance a memorable highlight, showcasing why he remains an enduring figure in the music world.
Michael Jackson in 1993
At Super Bowl XXVII in Pasadena, California, Michael Jackson delivered a performance that cemented his style legacy, most notably with a black-and-gold military-inspired outfit that became a fashion milestone, later echoed by Beyoncé in her own Super Bowl tribute and influencing designers and fans alike. The legendary artist also sported a timeless ensemble, layering a white long-sleeve shirt beneath a sheer blouse, complemented by black cropped trousers, black shoes, and his signature white socks.
Janet Jackson in 2004
During Super Bowl XXXVIII in Houston, Texas, Janet Jackson took the stage wearing a striking black leather bustier, paired with loose-fitting black trousers and stylish boots, all designed by Alexander McQueen. Her performance, however, was overshadowed by a wardrobe malfunction that sparked significant controversy.
Shania Twain in 2003
Shania Twain donned a stunning Matrix-style leather coat, a Marc Bouwer-designed cutout bodice, and thigh-high boots, paired with a metallic silver bra, a black miniskirt with crisscrossing decoration, and a diamond chandelier necklace with matching earrings.
Toni Braxton in 2000
At Super Bowl XXXIV in Atlanta, Georgia, Toni Braxton captivated the crowd with a performance steeped in understated sophistication. The soulful songstress turned heads in a sleek, white column gown that whispered elegance, its embellished shoulder straps glinting under the stadium lights and a dramatic, flowing train trailing behind her like a soft echo of her powerhouse voice. Eschewing excess, she let the dress shine with just a pair of delicate, strappy silver sandals as her sole companion on stage.
Fergie and Slash in 2011
At Super Bowl XLV in Arlington, Texas, Fergie took the stage with Slash in a stunning performance. She rocked a chic black leather minidress adorned with shimmering silver armor that lit up beautifully throughout the show, paired with striking tall black leather lace-up boots. This eye-catching ensemble was designed by the talented duo Anouk Wipprecht and B. Akerlund.
Britney Spears in 2001
Britney Spears graced the Super Bowl XXXV stage with Aerosmith and NSYNC, sporting a cropped Aerosmith band tank, silver Nike- and NFL-branded pants, bell bottoms, and built-in belt.
Diana Ross in 1996
oss transformed the Super Bowl legacy into a show of soul and elegance in Tempe, Arizona. The disco star wore a stunning orange and purple strapless dress, showcasing her extravagant persona, which commanded attention in the stadium as it elegantly hugged her shape and commanded attention.
During her electrifying halftime show, the singer dazzled spectators with a series of bold costume switches, each outfit amplifying the performance’s high-octane energy. Among the standout looks was a vivid purple jumpsuit that hugged her frame, paired with a dramatic golden metallic cape that billowed behind her, catching the stage lights and commanding the audience’s gaze with every move.
