Bad Bunny’s style is nothing short of a visual symphony—a masterclass in sartorial subversion. From silk scarves tied daringly beneath baseball caps to ballet sneakers, fur coats, rosette-laden suits, and bejeweled jeans, he’s rewritten the reggaeton style playbook with audacity and flair. His look is a dance between insider trend references and straight-from-the-runway masterpieces, each ensemble an unmistakable wink to the fashion elite.
But of all his covetable accessories, the one he’s currently obsessed with is delightfully unexpected—and deliciously mundane. It’s not an avant-garde creation or a limited-edition drop. It’s tourist merch.
Lately, the “Baile Inolvidable” singer is rarely seen without his latest signature: a crisp white cap embroidered with “Saint Barth West Indies,” punctuated by a charming palm tree. It’s an effortless nod to laid-back island glamour—proof that even a simple souvenir can become a street style staple in the right hands.
Bunny’s now-iconic cap has graced everything from Saturday Night Live’s glittering 50th anniversary gala to the front row at Calvin Klein’s Collection show during New York Fashion Week. It’s popped up in his TikToks, and—most recently—topped off his look for his highly anticipated NPR Tiny Desk Concert. This time, he styled it with an artful cream button-down, splashed with a painterly baseball motif, crisp white trousers, inky-black shades, and a scattering of diamonds—a tennis necklace and studs glinting in the light.
The cap, a playful nod to Bunny’s sun-soaked Puerto Rican heritage, resonates deeply with the spirit of his record-breaking album Debí Tirar Más Fotos, where island roots pulse through every beat. Yet, unlike his usual arsenal of runway exclusives and designer collabs, this cap isn’t born from a high-fashion pedigree. It’s pure, unfiltered tourist merch—plucked from a charming local boutique, Chamade Saint Barth, in the heart of Gustavia, Saint Barthélemy.
