Gucci Just Sent 68 Identical Twin Sets Down the Runway

Gucci spring/summer 2023. Filippo Fior

There were 68 sets of identical twins in the spring/summer 2023 Gucci show, Twinsburg (yes, we have proof). Creative director Alessandro Michele praised his mother Eralda and her twin sister Giuliana before a performance honoring them. Eralda and Giuliana are also known as his mother.

Gucci spring/summer 2023. Filippo Fior

 “Two extraordinary women who made their twinship the ultimate seal of their existence,” he said in the show notes. “They lived in the same body. They dressed and combed their hair in the same way. It’s exactly the impossibility of the perfectly identical that nourishes the magic of twins.”

Gucci spring/summer 2023. Filippo Fior

With a mirrored wall along the middle dividing each set of twins, they each separately and identically approached the stage. The wall was then erected for the unanticipated grand finale, which gathered the model pairings in the middle to walk down the runway together for maximum effect.

Gucci spring/summer 2023. Filippo Fior

The casting was undoubtedly the result of months of planning and much effort. The fittings were probably just as tedious because each pair of models wore custom-made clothes that were exactly suited to them.

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